iPhone X official refurbished version of the sale: $ 769 is more expensive than the new XR

On February 5th, Apple officially began selling the refurbished iPhone X, which is currently sold only in the United States and the United Kingdom.

According to the situation given by Apple's official website, the refurbished iPhone X has 64GB and 256GB (with deep gray and silver version), and the corresponding price is 769 US dollars (about 5185 yuan) and 899 US dollars (about RMB). 6060), and the original price of this phone is 999 and 1149 US dollars, which is equivalent to 230 dollars and 260 dollars cheaper.
In contrast, the current iPhone XR (unlocked version) sold by Apple in the United States is priced at $749 for the 64GB version (about RMB 5050), $799 for the 128GB version (about RMB 5385), and $899 for the 256GB version. RMB 6060 yuan).

For officially refurbished machines, Apple emphasizes that each refurbished machine undergoes a rigorous refurbishment process, and each certified refurbished product offers a standard one-year limited warranty. Of course, users can also choose to purchase AppleCare products for additional warranty service.

Why did Apple suddenly highlight the iPhone X refurbished machine?

iPhone X was released by Apple in September 2017, but it was not officially launched until November of the same year. This time, the refurbished machine was also the latest way for Apple to deal with it after the iPhone X was removed, but why did they suddenly think of launching the iPhone? X's refurbished machine?

According to the news given by the industry chain, Apple can handle a part of the refurbished iPhone X that has been recycled. At the same time, it can also boost the overall sales volume. After all, the official refurbished is more guaranteed, and the price is also cheaper.

The renovation is only the first step, followed by Apple wants to resume production of iPhone X

The latest news from the industry chain also stressed that Apple is also planning to restart the recovery of the iPhone X's new machine production. This is for two purposes. The first one can gain a lot of money to not afford the iPhone XS series, but it does not feel for the iPhone XR. Interested users, the second is that they have to stick to their own price range of more than 6,000 yuan.

Cook has already admitted that the three iPhones released last year have been overpriced in some overseas markets, and Apple wants to cut prices. After January of this year, China’s mainstream e-commerce companies have adjusted the price of iPhone XR. Some platforms have already reached below 5,000 yuan, and the sales of the aircraft have also improved a lot after the price cut, and the sales of some platforms iPhone even increased by 80%.