How to learn SEO and SMO
Thursday, July 05, 2018
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As we are living in the online Digital World, where everything is online,
whether it is from food to clothes and from needle to furniture, we can do
everything by sitting at home. This has been possible because now everybody is
registering their presence online.
How to Teach Yourself SEO and SMO
It has become a very good medium, to reach more and more people directly, it has many benefits. Just the difficulty is that - you have to try to bring your presence to the eye of the logo.
For this, you should come to SEO and SMO of the website. Although you can do this by recruiting external help like SEO and SMO experts, this is a great deal, do not forget that it is not at all that today your website has reached the top then your work has ended, It's not like this. It will have to be constantly trying to maintain it.
So friends will tell us today how you can SEO your own website and get success in the online world.
First of all, let us tell you what is SEO?
SEO Full form - Search Engine Optimization This process is used by website owners. To help rank web pages, this technique is used to rank higher than competitors' websites to simplify search on search engines. While there are many search engines on which you can rank, including Bing and Yahoo, most Internet searches (80%) are done through Google. As a result, the SEO strategies you are crossing are geared towards Google's ranking and ranking.
What does Search Engine see while ranking your site?
Today SEO has become more involved because a search engine has developed more aspects about how to rank sites. For example, in the early days, the number of barriers to ranking the page as part of the URL was increased. As the Internet grew, it became more difficult to bring order and credible results.
Google is fighting this battle in particular so that the right results are shown to the searchers, which is good for web searchers, but it is more difficult for website owners.
Today, understanding what Google does and wants, you can take a long way to improve your SEO. Here's a basic list of what Google sees to rank your site.
How much time do you have online –
Using SEO techniques in new sites is a tough task because it is very competitive and Google favors past sites rather than new sites.
Keyword Usage –
When search engines visit your site, they see the page content and meta-information, what it is. When people use the keyword (search terms) in your engine, they know how to distribute your page as a result. This means that it is important for you to know which words and phrases people will use on search engines. You can find out this through search term research (keyword analysis). If any keyword comes a lot, consider using a variation of the word.
Outgoing link –
Search engines like to see links within other sites as well as links within your site (i.e. linking to other content on your site).
Incoming links –
These are links to other sites on your website. Social media can be very useful in this, but at the same time, other quality sites related to your content take a long way to improve your ranking. The search engines will make your decision by the company you keep, so your goal should be on outgoing and incoming links.
Responsive web design –
Since many people use phones or tablets online nowadays, Google has now also included the presence of a mobile-friendly website as one of the aspects seen during the site's ranking.
10 DIY Tasks for SEO –
Now when you consider some search engines when you decide to index and rank your site, there are 10 things you need to do to improve your search engine ranking to boost traffic and profits –
Tip 1: Select the right keywords.
Tip 2: Select the correct domain name.
Tip 3: Use keywords in file names and folders.
Tip 4: Use your keywords in your page title.
Tip 5: Use the keywords text in your navigation.
Tip 6: Create useful keyword content - and repeat.
Tip 7: Make a part of the keywords of your Meta description.
Tip 8: Secure high-quality incoming links
Tip 9: Use keyword text in your link, do not use click here.
Tip 10: Create a sitemap.
To use all of these tips correctly, you can find information by watching YouTube videos or by reading Blog Tutorials and using step-by-step for your website. Learning SEO from yourself is also a very important and simple process.
Now let's talk of SMO –
Social Media Optimization (SMO) is an important factor in your internet search ranking.
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